- Published on
Heinz - Get Well Soup, Build a Beanie + more
- Authors
- Name
- Eoin Casey
Brief
I developed a range of engaging apps for the Heinz brand, including notable ones like Get Well Soup, Build a Beanie, Grow your Own, and Battle Beanz. Each app offered unique and interactive experiences, showcasing the versatility and creativity associated with the Heinz brand.
![heinz-logo](/_next/image?url=%2Fstatic%2Fimages%2Fportfolio%2Fheinz%2Fheinz.png&w=1920&q=75)
Each campaign was crafted with a distinctive twist that captured the essence of the Heinz brand. For instance, in '1 Minute Beanz', participants engaged in a playful challenge where they had to save the bean from the microwave by making it jump forward.
![heinz1](/_next/image?url=%2Fstatic%2Fimages%2Fportfolio%2Fheinz%2Fpic2.jpg&w=3840&q=75)
In another campaign, users had the creative freedom to build their own unique bean character by choosing from various hairstyles, beards, glasses, and eyes, adding a touch of personalization and fun to the Heinz experience.
![heinz4](/_next/image?url=%2Fstatic%2Fimages%2Fportfolio%2Fheinz%2Fpic4.png&w=3840&q=75)
The majority of Heinz apps were constructed using a robust PHP backend paired with a MySQL database, complemented by a front end heavily reliant on jQuery.
![heinz6](/_next/image?url=%2Fstatic%2Fimages%2Fportfolio%2Fheinz%2Fpic6.png&w=3840&q=75)
Each application was meticulously designed with a user-centric approach, ensuring an enjoyable and interactive experience accessible from the Heinz Facebook page, whether accessed on desktop or mobile devices.
![heinz2](/_next/image?url=%2Fstatic%2Fimages%2Fportfolio%2Fheinz%2Fpic1.png&w=1920&q=75)
![heinz3](/_next/image?url=%2Fstatic%2Fimages%2Fportfolio%2Fheinz%2Fpic3.jpg&w=1920&q=75)
![heinz5](/_next/image?url=%2Fstatic%2Fimages%2Fportfolio%2Fheinz%2Fpic5.png&w=3840&q=75)